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K-pop in São Paulo

BRBRT (UTC-3)BRL (R$)

Brazil's megacity has the largest K-pop fanbase in Latin America. KCON Brazil draws tens of thousands, and fan clubs here are legendary for energy.

Upcoming Concerts

K-pop tours

📍 Allianz Parque

📅 2025 TBA

Fan Meetups

São Paulo K-pop Festival

📍 Parque do Ibirapuera · 🗓 Annual + monthly

The biggest informal K-pop fan gathering in South America.

K-pop Spots

DISTRICT

Liberdade (Japanese-Korean District)

São Paulo's Asian cultural district with K-pop shops, Korean restaurants, and fan events.

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