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#1 TOP DEFINITION
An online broadcast format — from 먹방 (meokbang, 먹다 = eat + 방송 = broadcast) — where a host eats large amounts of food on camera while interacting with viewers. K-pop idols do mukbangs on Weverse Live, VLive, and YouTube to connect with fans. The format exploded globally and has become part of mainstream internet culture. Many idol fandoms keep archives of their bias's eating habits.
Example
“Jungkook's mukbang streams are legendary in ARMY — he once ate three full meals on camera and still looked like a model doing it.”